Thursday, July 14, 2011

Magazines swoon over Alfaro - The Business Journal of Milwaukee:

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The September issue of O listeddan Alfaro-designed sweater as one of its “Sic Objects of Desire” that will “instantly energiz e your wardrobe.” The magazine selected a honeycomb-stitch, kimono-style sweater coat as a “deal” at The Sept. 29 issue of Peopl e ran a piece telling readers howto “geyt the look” of actress Sarah Jessicaw Parker. Among the items shown was an wool-blend cropped jacket priced at $186. People’zs recent “Style Watch” issue included an Alfaro/Bon-Tohn blouse and skirt.
Bon-Ton, which has its merchandisingb headquartersin Milwaukee, launched the Alfaro line in The designer’s celebrity fans includ Madonna, Jennifer Lopez and Nicole Kidman. The department store chain hopews tobecome “a destination for fashionable, exclusive apparel and accessories,” said Tony president of merchandising.

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